Treat others like you want to be treated, or even better correct? Well, in the world of marketing, a lot of us get treated not all that great at our retail stores. Even though as the costumer we are buying their product and making their business money. It wouldn’t hurt to be a little courteous to us. That is in most cases, but the few rare ones we really appreciate. There is a record store in which I go back to purchase records from, constantly till this day called Amoeba. It is located in Hollywood California ,and it is amazing at how well they treat their customers, myself being an excellent example. Every time I shop at Amoeba I am treated respectfully and kind by all the employees. They even assist me and recommend me some of the records that they know I will like. The employees that constantly see me, remember what I purchase the last time I shop there and even set aside items such as posters or pins that relate to a band I like. “It’s just a lot cheaper to get existing customers to buy from you again than it is to try to convince someone [new].” -Tony Hsieh (Marketing An Introduction, pg. 1). Tony Hsieh, is absolutely correct. I look forward to the Amoeba experience. It is a relaxing, friendly, positive vibe atmosphere with positive people with a lot of music knowledge that are there to help you. I am a guaranteed customer. There are other records stores In which i could go to, but none have the effect Amoeba has brought to myself and several other customers as well. Thus guaranteeing that we will purchase from them again and repeatedly through time. They are a great example of what great customer service can help to establish.
Thursday, April 7, 2011
EOC Week 1; My Voice
Let me introduce you to a little piece of me. My name is Stefany Chirino, I was born in Nevada but raised in Los Angeles, I have been fortunate enough to be in two different cities that are surrounded by diverse fashion. I am passionate for fashion from all different decades. The unusual, the rare, and the strange define what I create. My designs and pieces are always musically inspired. Everything from 1960’s psychedelic, 77 punk, rock n roll, heavy metal, mod, and several more earlier decades. My goal is to take the inspiration from that music and translate it towards my clothing and creations thus constructing an image to every different music fan. I am currently majoring in fashion retail management at the Arts Institute of Las Vegas. I am preparing myself for my career to own my own business and sell my own fascinating products. I construct everything from dresses, purses, customized band shirts, customized heels and boots, jewelry, and several different types of accessories. I take fashion seriously as a form of art, and as a visual statement that represents who you are. Creativity runs in my veins, and I apply it everywhere in my life. At the age of sixteen I worked with freelance photographers that showed immense interest in my clothes. I was lucky enough to style models with my clothing, thus developing my love for creative fashion at an early age. From then on I have developed, and I am still continuing to grow further every day until I achieve my dreams. With my experience and knowledge, I know I will succeed in everything I aspire to do.
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